The Mission & Vision
At Aster & Atlas, a premier advisory firm, we specialize in guiding global companies through market entry, supply chain setup, and government relations. Our mission is to transform vision into impactful strategies, fostering client growth with clarity, confidence, and long-lasting results.
Collectively we believe: That business decisions are deeply human. That clarity and vision is more sustainable than output and speed. That growth, when guided with care, can last.
Aster & Atlas was created to bring calm, grounded guidance to complex moments in business.Whether a company is entering a new market, preparing for an exit, or simply re-aligning around a shift, our role is to provide clarity, structure, and space to make meaningful decisions — without pressure or pretense.We walk beside our clients, not ahead of them.
The collective
Meet Our Team
Our team is a fusion of grounded experience and global perspective. We bring together experts in government relations, manufacturing, and strategic expansion — each with a track record of guiding companies through complex growth journeys. Think of us as your navigators: part map, part compass, all in.
Tina Waddington
Founding Partner
Tina Waddington brings a distinguished career in international relations, business strategy, and market development, guiding organizations through complex global expansions with expertise and precision.
Clif Conley
Founding Partner
Clif Conley is a seasoned leader in global manufacturing, supply chain strategy, and operations, with a track record of driving growth and innovation for some of the world’s most respected brands.
Experience
We are proud to have collectively worked with a diverse range of global companies and brands, helping them achieve their business goals.
